Hi, I'm JP. I have a strong love for the Adirondacks, brook trout, cold clean water, smallmouth bass on a popper, and snook in the mangroves. If I could, I'd build a cabin in the woods and do nothing but build custom canoes and fly rods for the rest of my life and spend my evenings casting to magic circles on a mirror still pond with my wife Bobbi Jo, son Parker and black lab Patton.
The idea for JP Ross was conceived in 1994. It was a long time dream of mine to own a fly shop. I realized that dream at age 20 when I opened Rising Trout Outfitter fly shop. One year into that dream JP Ross Fly rods was established.
My mission was to create a brand of fly rod that was an expression of the Adirondack Mountains and focus on the attributes that make a fly rod a piece of working art. The attributes of focus being the reel seat, the handle, the case and the thread wraps. I always had an appreciation for detail and I felt that the custom fly rod was a great way to make a tool that was an expression of the user that was unique and useful.
Each rod is an expression of the customer and me as the designer and builder. The choice of materials in our rods is based on 20 years in the industry and also having technical insight in material science from being a materials specialist in the electronics industry. World Travel for my work has helped me meet many intelligent engineers and also be involved in many projects in which the constraints, or goals of the project has forced us all to think outside the box in regards to material selection and manufacturing process.
Currently I am 39 and I live in Utica New York a small town that is just south west of the Adirondack Mountains. The JP Ross facility is a Cabin, just tucked back a ways in the woods. In that cabin I have made over 6000 fly rods since I started in 1997. We also have a facility in the Adirondacks where we do development work, and we are associated with the very successful Tailwater Lodge in Pulaski.
We Perceived the company in 1994, and established it it 1996. Now 20 years in existence.
Custom fly rods is what we do. Every once and a while we will make a short run of rods, perhaps 10-12 at a time and sell them. They usually sell fast. My recent passion is fiberglass fly rods. I started working with Kabuto and Epic, and quickly used my understanding of materials and fly rod design to come up with my own blanks, one of which is called the MUIR.
Working with materials and understanding how they work, and why they work, and also how they fail is key to success as a fly rod maker and designer. Im positive that I could add a lot of value to a big company like Sage or Orvis and any of those larger companies. However, besides JP Ross I am a high level manager at an electronics materials company called Indium Corporation. Still there, I worked with the development team and big names companies like Intel, to create an innovative patented product and technology called Heat-Spring. The worlds first full metal compressible thermal interface material. In addition I patented a technology recently which creates a new way to solder a microprocessor for high value applications. I also have other patents in queue and application.
Of course its not just me tho, im just the science geek.... its certainly a team effort. That team not only is the talent at JP Ross & Co. But also the relationships we have with our suppliers. For over 17 years our machine shop component supplier and our composite fabricator have been by our side. Like I have learned working with huge multi-national electronics companies, the relationship between supplier and customer is key to success, especially if you want to innovate and provide a constantly evolving quality product.
So when you buy from me, and you work with "us" you are getting world class quality and engineering and material design that is in our roots and our core for 20 years now.
Please enjoy my web site and the staff that make up this awesome company. In today's day and age, having a small town custom rod shop seems to be what some people are looking for. We are happy to fill that niche. Many of our customers are repeat customers, and that is the way we like it. Satisfaction is very important to use... you can see it in the responses we get back from our customers that we are doing a good job to achieve that goal.
In association with our goal of customer satisfaction, we ultimately work to create a profit, and to spend that profit to do good. For us, that good evolved into Trout Power. We believe that clean water and wild fish is where its at. No matter if trout, or tarpon, we care and do what we can to make sure more of these beautiful creatures, and the gorgeous places they live in are protected and preserved.
Thanks for stopping by....
Here are our popular fly rod categories....
We are located at 132 Clinton Street, Whitesboro, NY 13492
call us at:
ph: 315-580-3150 toll-free: 855-457-7677
or email us at email@example.com
Anatomy of a Fly Rod:
The inscription can be anything from your initials to your favorite quote, or even to: dad, love: mom. It' is totally up to you.
Cork Grips & Handles:
All our custom fly rods have cork grips or cork handles. Different terms to describe the same component.
Grips are made of high grade "flor" cork and are very smooth with minimal amount of filler so they will feel soft and smooth and hopefully last for a long time.
6 inch mini western grip also known as the beaver meadow grip
7 inch full wells
7 or 6 inch cigar grip
Reel Seats & Wood Options:
Our Reel Seats are all made in the USA by REC components. We have been doing business with REC for 18 years and I really think that JP Ross would not be who we are without them.
We have many woods to choose from and all of our woods are impregnated which means that they are stable and will not chip and fall apart. They also will not absorb moisture as fast as un-stablized or fresh cut wood.
All our reel seats are machined, then tumbled to remove burrs, then cleaned, then anodized or polished. The tolerances on our reel seat are very tight and you will find very little slop on our threads and captures, unlike imported junk that has machine marks on it and will allow your reel to wobble even when completely tightened.
Black Ash dyed green, with blued slide band down lock with simply fish engraving.
Wood Choices for Reel Seats
Alignment dots, also shown is black ash with custom submitted engraving on wood.Reel seat hardware is blued silver uplocking.
Shown below is our spring green blank found only in the Carbon SIlica Hybrid Blank.
Western cork grip, box elder wood with trout engraving on a blued silver uplock seat with rope knurling.
Also note the mayfly engraving on the butt cap.
Below is Amboina burl wood with spend mayfly engraving. Reel Seat is blued silver slide band downlock.
Below is blued silver uplock with rope knurling. Wood is Black Ash dyed green with brook trout engraving. The Guides on the rod are "recoil".
Below is our special Reel Seat found on the "Maverick" fly rod.
Below is a black uplock for a big game rod. Custom submitted celtic cross on Cocobolo wood. Shown with 1.5" fight butt.
Below is Black uplock reel seat with Cocobolo wood and initials engraved on the butt cap.
- Is the product you are buying a fly rod?
- Is the product you are buying customized?
- Is the product you are buying a "standard" item like t-shirts or hats?
- Fly Rods usually take us anywhere from 2 weeks to 45 days to produce, and that is based on how custom the rod is. To know for sure just email JP (firstname.lastname@example.org) or Contact Us. We usually will email you some photos of supplies and components we have in stock to give you a better idea how to shorten your lead time. Our machine shop is local and USA based, but we still have to deal with work flow if completely custom rods are ordered. The best thing to do is to place your order, and in the notes field of the order, just ask us to send you some options to start a dialogue to look at in stock components. If we do not get any note from you, we will make your order exactly as you placed it online.
- If the product has some customization that are special, we will let you know if that takes extra time.
- If the product is standard then we ship in about 2-5 days at the most.
non-structured hats, adjustable.